Janis is Global Marketing Director of Plaza Premium Group. She is responsible for driving awareness, demand and advocacy via different communication channels for a portfolio of brands including airport lounges Plaza Premium Lounge and Plaza Premium First, airport terminal hotels Aerotel and Refreshhh by Aerotel, airport meet & greet services ALLWAYS and the Group’s Airport Dining concepts. She also leads the strategy and development of the Group’s eCommerce capabilities to ensure a seamless, relevant and data-driven online booking experience for consumers. In her role, Janis oversees the global strategy of brand development, channel management, digital marketing, communications, public relations and marketing efficiency.
With more than 17 years of brand building and marketing experience, specializing in Travel and eCommerce, Janis held key roles for reputable travel brands like Tigerair and ZUJI.com. Prior to joining Plaza Premium Group, she was last based in Singapore as Senior Vice President, Marketing for technology start-up portal GoBear.com. She is now based in the Group’s Hong Kong headquarters. She is a brand builder, a digital transformer, and most importantly, a travel lover.