Natalie McMurdie

Global On-Site Optimisation Specialist @PANDORA
Natalie is the on-site optimisation specialist in the Global Digital Hub at Pandora, based at HQ in Copenhagen, working with our local market ecommerce teams around the globe on optimising the on-site customer journey and A/B testing, and supporting adoption of our experience analytics tools such as Content Square and Medallia - sharing best in class practices cross-market and within Pandora HQ.
4:20-5:00PM SGT, Keynote

APAC

Analysis Advantages and the COVID Commandments by Pandora

Jared and Natalie will dive straight in and discuss how they have analysed alternative areas of their site to help shape Pandora's messaging to customers during this period. They will share how this time has given the team the opportunity to move forward with their on-site targeting initiative and plans to capitalise on this for the future. They will summarize with their “COVID Commandments”, so you can leave with high-level advice to apply to your bounceback strategy.

4:20-5:00AM EST, Keynote

USA/LATAM

Analysis Advantages and the COVID Commandments by Pandora

Jared and Natalie will dive straight in and discuss how they have analysed alternative areas of their site to help shape Pandora's messaging to customers during this period. They will share how this time has given the team the opportunity to move forward with their on-site targeting initiative and plans to capitalise on this for the future. They will summarize with their “COVID Commandments”, so you can leave with high-level advice to apply to your bounceback strategy.

10:20-11:00AM CEST, Keynote

EMEA

Analysis Advantages and the COVID Commandments by Pandora

Jared and Natalie will dive straight in and discuss how they have analysed alternative areas of their site to help shape Pandora's messaging to customers during this period. They will share how this time has given the team the opportunity to move forward with their on-site targeting initiative and plans to capitalise on this for the future. They will summarize with their “COVID Commandments”, so you can leave with high-level advice to apply to your bounceback strategy.