Laurent Blassin

Head of Marketing Consulting @FABERNOVEL

Laurent is a marketing expert, ex-Googler & ex-Microsoftee. He currently advises companies from startups to MNCs on their digital marketing strategies.

7:40-8:20PM SGT, Keynote

APAC

Post-COVID Consumer Habits: Guessing the "New Reasonable" by Fabernovel, Pernod Ricard

There is no return to the same lives and behaviors as those before COVID-19. What do the radical changes observed in the last few weeks indicate for long-term trends to come?  How can companies prepare for the future and adapt to the pillars of value creation?

 

Laurent Blassin will present conclusions from Fabernovel's latest study, followed by Laurent Burel’s inspirational testimonial from the crisis and views on long-term perspectives from one of the biggest CPG companies.

 

7:40-8:20AM EST, Keynote

USA/LATAM

Post-COVID Consumer Habits: Guessing the "New Reasonable" by Fabernovel, Pernod Ricard

There is no return to the same lives and behaviors as those before COVID-19. What do the radical changes observed in the last few weeks indicate for long-term trends to come?  How can companies prepare for the future and adapt to the pillars of value creation?

 

Laurent Blassin will present conclusions from Fabernovel's latest study, followed by Laurent Burel’s inspirational testimonial from the crisis and views on long-term perspectives from one of the biggest CPG companies.

 

1:40-2:20PM CEST, Keynote

EMEA

Post-COVID Consumer Habits: Guessing the "New Reasonable" by Fabernovel, Pernod Ricard

There is no return to the same lives and behaviors as those before COVID-19. What do the radical changes observed in the last few weeks indicate for long-term trends to come?  How can companies prepare for the future and adapt to the pillars of value creation?

 

Laurent Blassin will present conclusions from Fabernovel's latest study, followed by Laurent Burel’s inspirational testimonial from the crisis and views on long-term perspectives from one of the biggest CPG companies.