RJ Ledesma


RJ is a jack-of-all-trades and a master of many. For SME entrepreneurship, he is an Agora Awardee for Excellence in Entrepreneurship and an Accredited GoNegosyo Mentor for his work in Mercato Centrale (a food business incubator), where he recently won the 2019 SME Company of the Year at Asia CEO Awards and the 2019 SME Excellence in Innovation Philippine Winner at the Asean Business Awards. He is also co-founder of EnterPH (a market entry consulting firm), and Easy Franchise (a franchise marketplace that connects franchisors & franchisees). 

For solo entrepreneurship, RJ is a 3-time Best Male Emcee Aliw awardee and a 3-time National Book Awards finalist. He holds a double degree in Applied Economics and Business Management from De La  Salle University (1995) where he graduated with a Student Leadership Award and a Masters Degree in Real Estate Development from the Massachusetts Institute of Technology (2001). He was the first Asian to deliver the valedictorian’ speech at MIT Center for Real Estate.  He currently hosts the Bright Ideas on Bloomberg Philippines/One News, a show that focuses on the local tech startup scene, and Philippine Realty TV on CNN Philippines.